TikTok is introducing a new feature that enables them to lessen the quantity of AI-made content appearing in their streams. This step comes as the platform revealed that it now features over 1 billion AI videos.
Trial and Implementation
This change is being tested over the next few weeks before a widespread release. This shift comes amid a surge in AI content, fueled by recent AI video creators.
AI Content on Other Platforms
It has been noted that almost 10% of the fastest-growing channels on a competing service exclusively feature content made by AI. A large amount of this material is deemed low-quality AI content, a phrase for inferior, bulk-generated content that is typically absurd or surreal.
Our research shows that a lot of users like content created using AI tools, ranging from digital art to informative clips, and we aim to give people the option to increase or decrease of that, based on their own choices,” commented a spokesperson.
Volume and Proportions
TikTok disclosed that there are currently 1.3 billion videos on its network labeled as artificially created. Collectively, in excess of 100 million pieces of content are added to the service daily, making AI content a minor portion of its total content library.
User Control Features
Viewers will be in a position to reduce or increase the level of AI-generated videos they see by using the “manage topic” setting in the platform and picking AI-made media. Other topics that can already be adjusted under the tool encompass news, fashion, aesthetics, and choreography.
Content Labeling and Policies
TikTok’s guidelines mandate content makers to tag lifelike AI-generated content, and it bans dangerous deepfakes of well-known individuals or crisis events. Any authentic-looking artificial content that is without a tag can be taken down under its community policies.
Furthermore, the platform will now add an artificially created tag to content created with its own AI tools, or flagged by an industry-wide initiative for spotting artificial media. This measure is intended to help prevent users from seeking to evade the tagging system.
Responsible AI Funding
TikTok is furthermore introducing a two million dollar AI literacy fund for professionals and institutions to create educational content about ethical AI use. This initiative will benefit charitable organizations dedicated to educating programming and robotics.
Platform Protection
TikTok has supported its content review process, amid discussion over intentions to lay off a large number of safety staff in the UK. TikTok is expected to cut hundreds of positions in its content moderation division in the UK capital, with trade unions and online safety experts raising concerns that people are being substituted by automated systems.
A senior executive stated that staff-based oversight would continue to be important, but AI can shield workers by removing the most harmful content ahead of it is viewed by staff. TikTok stated a notable drop in explicit and harmful content handled by content reviewers over the previous year due to the use of its automated systems.
“We think that it’s essential to balance humans and technology to ensure user safety,” the official commented. “We’ll have humans as involved in the system, but we further consider it’s highly necessary to reduce exposure to unsafe media as rapidly, which is where a extensive automated help is really helping us operate efficiently.”
